I mean... yes theres a bit of this. But theres also a bit of that and a bit of the other thing...
In the books Mat winning was mostly about RJs understanding that popular expectations regarding a fight is unreliable. Yes everyone expects the prince with the sword to win, but whos the best gaidan and how was he defeated? Jearom, and by a farmboy.
As for ogling... the worst Galad had to expect was waking up bonded to a green... and that was sorta a joke maybe